It is a presentation on the CSR initiatives taken up by AMUL Please note that the presentation (ppt) does not contain the initiatives in detail. Csr of amul. 1. By AA AAKANKSH BHOIR (06) RAMESH MOOPANAR (32) RITESH SHINDE (42) N NITESH SRIVASTAVA (47) ANKIT. Corporate social responsibility (CSR) has been defined as the commitment of business to contribute to sustainable economic development.

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Czr first and foremost the staff must get satisfaction from the job they. During this visit they are shown dairy plants, their upkeep, international standards of hygiene and quality; the practices adopted for clean milk production, and above all the cooperative philosophy.

CSR of Amul Archives – India’s Largest CSR Network

But all this required immaculate planning and execution. At time of handing over the saplings to members from VDCS, the producer members took oath to protect the saplings and accepted the responsibility for successfully growing the sapling into tree. Typically in business, what gets measured gets managed, and as long as the right metrics system is created and data is tracked accurately, almost any environmental CSR initiative can yield positive results.

The voluntary compliance of social and ecological responsibility of companies is called Corporate Social Responsibility CSR.

The initiation of Total Quality Management TQM way back in was to work with the well known quality management initiatives which have proven to be effective elsewhere to create a culture of transparency, openness and leadership in the organization. To link amjl milksheds to the city market and ensure a year-round sustained milk supply, the National Milk Grid with storage and long-distance transport facilities was created.

To add fervour and enthusiasm in the programme at many places the Chairman, Managing Director and Board of Directors of Member Unions participated in the programme. They are expected to be courteous, frie-ndly, respectful, and considerate to the customer. Point wise Methodology of execution of programme is as following: Various training programmes, especially on quality management system, good management practises in animal csf are imparted on continuous basis to member producers, dairy co-operative personnel and personnel at dairy plants.


It has been estimated that when one tree is cut, in monetary terms there is loss or Rs. However, maul pool consist of 3. Improving Operational Efficiency Perhaps the strongest — and best documented — argument for engaging employees in environmental practices dsr the connection between CSR involvement and increased operational efficiency.

CSR Initiatives

Annually Amul felicitate outstanding children of employees who have secured highest marks in 10th, 12th standards and Gold Medalist in graduation. To fulfill its corporate social responsibility towards its milk producers and co-operatives the GCMMF works on razor thin profits and retention of funds. Click Here For More Details.

Then individually they planted sapling on their own at their identified locations like their farm, near their home, on farm bunds, etc. Over the last years an increasing number of companies worldwide started promoting their Corporate Social Responsibility strategies because the csrr, the public and the investors expect them to act sustainable as well as responsible.

Before the GCMMF closes its financial accounts the co-operatives are paid price difference, the amount between the interim price and the final price. Companies voluntarily contribute a large sum of money to make a better society and a clean environment. Farmers have also created nurseries to produce saplings and almost 45 such nurseries have been created as of date.

Corporate Social Responsibility, The Amul Way

Indeed, a very tough task. A partial summary of such strategies has been outlined below and reflect best practices in the implementation of successful CSR programs designed to drive improved operational performance and net positive ROI.

It has developed in-house modules for training and competence buil-ding to improve and up grade of their knowledge; communication skills to understand the customer, be responsive to customer requirements, and communicate clearly for trouble shooting of problems. The entire operation is electronically captured with member-id. We – The motivated and devoted work-force of AMUL- are committed to produce wholesome and safe foods of excellent quality to remain market leader through deployment of quality management systems, state-of-art-technology, innovation and eco-friendly operations to achieve delightment of customers and betterment of milk producers.


An action plan of tree plantation programme was drawn up months back in advance. What are the benefits given to the members of the society?

This social barrier has been removed amil the milk co-operatives. In order to provide 24 hrs services, Amul has today twelve veterinary-sub-centers with the Head Office at Anand and supported by more than 75 veterinary mobile vans with the best communication system.

I am requesting Shri S. The mobile and immobile laboratories have contributed to clean milk production drive in routine and emergencies especially in cases of plant or chemical poisoning and diseases claiming sudden death of animals; prompt and accurate diagnosis of the disease to keep the livestock in sound health, taking adequate preventive measures to avert major outbreak of diseases by diagnosing the disease at an early stage; planning for appropriate feeding strategy with the help of complete analysis of metabolic profile of the animal; improving infertility by timely remedial measures; timely detection of sub clinical cases of mastitis and control the incidences; assessing efficacy of vaccination could be determined by detection vaccination titers.

AMUL is also the largest exporter of dairy products in the country. We at Amul believe that the sound education of its youth is the foundation of every state.